新零售营销系统解决方案入门：核心模块、底层逻辑与搭建路径

// 会员服务接口示例
public interface IMemberService
{
    // 获取会员详情
    MemberDetail GetMemberDetail(string memberId);
    
    // 更新会员积分
    Task UpdateMemberPointsAsync(string memberId, int points);
    
    // 获取会员等级
    MemberLevel GetMemberLevel(string memberId);
}

// 会员数据模型
public class Member
{
    public string Id { get; set; }
    public string Name { get; set; }
    public string Phone { get; set; }
    public int Points { get; set; }
    public DateTime RegistrationDate { get; set; }
}

-- 创建会员表
CREATE TABLE Members (
    MemberID INT PRIMARY KEY IDENTITY(1,1),
    MemberCode NVARCHAR(50) NOT NULL UNIQUE,
    MemberName NVARCHAR(100) NOT NULL,
    PhoneNumber NVARCHAR(20),
    Email NVARCHAR(100),
    TotalPoints INT DEFAULT 0,
    CurrentLevel INT DEFAULT 1,
    RegistrationDate DATETIME DEFAULT GETDATE(),
    LastActiveDate DATETIME,
    IsActive BIT DEFAULT 1
);

-- 创建会员积分流水表
CREATE TABLE PointTransactions (
    TransactionID INT PRIMARY KEY IDENTITY(1,1),
    MemberID INT FOREIGN KEY REFERENCES Members(MemberID),
    TransactionType INT NOT NULL, -- 1:获取 2:消耗
    PointsAmount INT NOT NULL,
    TransactionDate DATETIME DEFAULT GETDATE(),
    Remark NVARCHAR(200)
);

// 营销活动触发逻辑示例
class MarketingAutomation {
  // 根据用户行为触发营销活动
  static triggerCampaign(userBehavior, userProfile) {
    const eligibleCampaigns = [];
    
    // 检查满足条件的营销活动
    CampaignManager.getActiveCampaigns().forEach(campaign => {
      if (this.checkEligibility(userBehavior, userProfile, campaign.rules)) {
        eligibleCampaigns.push(campaign);
      }
    });
    
    // 按优先级排序并执行
    eligibleCampaigns.sort((a, b) => b.priority - a.priority);
    if (eligibleCampaigns.length > 0) {
      this.executeCampaign(eligibleCampaigns[0], userProfile);
    }
  }
  
  // 检查用户是否符合活动条件
  static checkEligibility(behavior, profile, rules) {
    // 实现规则判断逻辑
    return rules.every(rule => rule.isSatisfied(behavior, profile));
  }
}